What it is: A self‑foaming bubble hair dye that makes at‑home coloring easy: just pump, apply, wait, and rinse for even, vibrant color with minimal mess.
Key ingredients: Contains scalp-soothing botanical extracts like lily and chamomile, and is ammonia-free to reduce irritation while coloring.
Special features: Developed in collaboration with Aespa, this edition offers curated shades inspired by their aesthetic—delivering consistent, rich payoff and bubble volume for full coverage. Recent reviews praise how the foam applies evenly and fades gracefully over time.
Comparison to previous Blackpink edition: While the original Blackpink Hello Bubble collection was iconic—featuring shades linked to each member and strong color payoff—it was sometimes reported to dry out hair slightly and fade unevenly. The Aespa version improves on that, with improved formulation for better hydration, even fade, and softer feel.
In the box:
Bleaching agent 30g
Oxidizing agent 60g
Secret magic ampoule 5g
Disposable apron and gloves
Pump
Light - recommended for light hair
10BB Blonde Brown *2025 NEW*
9G Milk Tea Gray
10AB Ash Beige *BEST*
7A Ash Taupe Gray
11WS White Silver *NEW*
Vivid - recommended for medium to light hair
6A Dusty Ash
7V Peri Violet
4B Whale Deep Blue
5BR Deep Bordeaux *NEW*
7P Sahara Rose Pink *NEW*
7AR Ash Rose
8O Sunset Orange *NEW*
Medium - recommended for natural to medium light hair
3RB Red Brown *2025 NEW*
9BB Baby Brown *2025 NEW*
6N Choco Brown *BEST*
7K Ash Khaki Brown
8MB Matt Brown *BEST*
Tone down - recommended for those who want to tone down their hair
3AB Ash Black *NEW*
5A Dark Ash
3NT Dark Choco
how to use
1. Pour agents 1 and 3 into container 2
2. Shake to mix and create a rich foam
3. Apply the foam like shampoo and wait for 30 minutes
4. Rinse it, then shampoo as usual and apply treatment, dry thoroughly
For short hair: 2/3 bottle
For shoulder-length hair: 1 bottle
For chest-lenght hair: 1.5-2 bottles